Why Madisonians Love This Big Purple Food Truck 🍔

It’s hard to miss the Cinn City Smash food truck. It’s big, purple, and covered in cartoon art that, if you look closely, shows some of Madison’s most iconic places. The truck has been in business for about a year, popping up at bars and festivals around town serving the unlikely combination of smash burgers and churros. And the people of Madison have been eating it up, literally. To get the scoop on what’s made Cinn City such a smashing success, host Bianca Martin caught up with the truck’s owners and long-time besties Rutger Schiesser and Maximus “Noodle” Perdomo.

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